Xfinity’s ‘Move in a Minute’ Solution Addresses One of the Primary Pain Points Identified in New U.S. Consumer Survey.
Comcast today announced the results of a new Xfinity survey that confirms just how much consumers dread not having Internet service when moving into a new place. Nearly a third (31%) of adults, who are likely to move in the next year, say it would be more difficult to live without Internet for two days after a move than to live without water (69%).
The survey also found that moving is one of life’s most stressful events (39%), scoring higher than finding and adjusting to a new job (23%), creating a household or personal budget (15%), and even filing taxes (12%).
About 40 million people in the U.S. are expected to move this year, with the majority packing up in June, July and August. Moving is a busy time, and scheduling the transfer of TV or Internet services takes 21 minutes on average according to the survey. Xfinity has launched a new ‘Move in a Minute’ experience that reduces the time it takes by 95% and can be done whenever and from wherever customers choose.
Additional survey findings include:
- Nearly two-thirds (64%) of parents, who are likely to move in the next year, think their children would unpack their devices before their bedding after a move.
- More than half (57%) of Millennials prefer to handle their move digitally.
- More than half (55%) of Americans surveyed said important documents (64%) and their cell phone (55%) were among the two most essential items to have during a move.
- Almost one-fifth (19%) of respondents would prefer to get a root canal than spend the day moving and nearly half (47%) would rather spend an hour on a flight with a crying baby.
Xfinity offers 2-hour appointment windows and technician appointments on nights and weekends to meet customers wherever and whenever they need. Xfinity also provides an easy way for customers to keep track of their move through real-time text messages and useful information tailored to them, such as a technician arrival message.
Customers who have installed Xfinity xFi can also easily connect and personalize WiFi devices – from home gaming consoles and smart speakers, to tablets and smartphones – allowing them to easily enjoy the first few hours in their new home. While customers are waiting for their televisions to be set up, the whole family can still watch movies, shows and live events with the Xfinity Stream app or via the Xfinity Stream portal. And customers can manage all aspects of their service – from appointment management to digital troubleshooting – in My Account, whether on the Web or in the My Account App.
Wakefield Survey Methodology
The Comcast Digital Moves Survey was conducted by Wakefield Research among 1,000 nationally representative U.S. adults who are likely to move in the next 12 months, between April 4th and April 15th, 2019, using an email invitation and an online survey.
Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 3.1 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.
