Comcast Opens First Xfinity Store in Nassau County

The first Xfinity Store in Nassau County is now open in Fernandina Beach. The 2,600 square foot store is designed entirely around the needs of customers, allowing them to learn about and experience Xfinity services firsthand, plus handle account-related tasks like signing up for new services or exchanging equipment.

The new Xfinity Store has an open, inviting environment and features multiple counters staffed by Xfinity sales consultants, comfortable seating areas and displays that illustrate all the features of Xfinity’s full range of products and services, including Xfinity Internet, Xfinity X1, Xfinity Mobile, Xfinity Voice, and Xfinity Home products. The latest mobile devices from Apple, Google, LG, Motorola and Samsung, as well as wireless accessories are available for purchase at the store.

Plus, customers can pay bills, get answers to account-related questions and return old equipment or pick up new equipment.

“Our new Xfinity Store in Fernandina Beach is designed entirely around the needs of our customers. We want them to feel welcome and safe and have the opportunity to test drive the latest Xfinity products and services,” said Javier Garcia, Senior Vice President of Sales and Marketing for Comcast in Florida. “People working from home can find out about our different Xfinity Internet services and speeds. Families that are looking to cut down expenses can learn about how Xfinity Mobile can save them money on monthly cell phone bills. Our employees are trained experts and can educate customers about features, demo products for them or help them set up their accounts.”

Due to COVID-19, Comcast has implemented several new store policies, including:

  • Requiring face coverings for all employees and customers
  • Practicing social distancing measures such as limiting the number of customers in the store to maintain a six-foot distance between persons
  • Installing plexiglass dividers between interaction areas, kiosks, and on workstations
  • Cleaning stores professionally twice every day

The new Xfinity Store is located at 1465 Sadler Road in Fernandina Beach and is open seven days a week. Store hours are Monday-Friday from 9:00 am to 8:00 pm, Saturday from 9:00 am to 7:00 pm and Sunday from noon to 6:00 pm.

Comcast now has 40 Xfinity Stores throughout all of Florida. For more information about Xfinity products, services and retail stores, call 1-800-XFINITY or visit

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